Farms & Farm Machinery has posted a strong circulation of 7,467 copies a month in the latest Audit Bureau of Circulations (ABC) audit, further confirming its position as Australia’s most-read national farm machinery classifieds magazine.
The strong audit result comes on top of rapid growth in the title’s digital audience over the same period.
Farms & Farm Machinery’s digital platform, TradeFarmMachinery.com.au, attracted 64,761 unique visitors in July, up 14% since January.
Bauer Trader Media’s general manager, transport, machinery and marine, Graham Gardiner, attributes the title’s success to its unique content delivered through an equally unique multimedia model.
Each month Farms & Farm Machinery delivers over 108 pages of new and used tractors and farm machinery for sale plus the latest product news and reviews.
Online, farmers and farm contractors can search, compare and enquire about 23,750+ tractors and farm machines for sale – 24/7, as well as browse detailed specifications of 2,500+ of the latest makes and models available on the market.
“And for sellers, both private and dealer, the unique combination of print and digital delivers an unrivalled audience of key decision makers at a crucial point in the purchasing process,” he says.
For more information contact:
Graham Gardiner
General Manager, Transport, Machinery & Marine
P: 0411 722 684
E: graham.gardiner@bauertrader.com.au
Gillian Doreian
National Sales Manager, Machinery
P: 0408 053 289
E: gillian.doreian@bauertrader.com.au