Dealers, Farming

Intersales and O’Connors are 2016 Case IH Dealers of the Year

Case IH dealers Intersales and O’Connors have won the company’s 2016 Dealer of the Year titles at a ceremony held at Uluru last week.


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O’Connors won the Case IH Dealer of the Year Award in the category for dealers with three or more branches.

Established in Birchip, Victoria, in 1964, the family-owned business has since expanded to include branches in Warracknabeal, Horsham and Shepparton in Victoria plus Corowa in New South Wales and Bordertown in South Australia.

The winner of the Dealer of the Year Award for dealers with one or two branches was New South Wales’ Intersales, which has the Intersales Temora and Intersales Leeton dealerships. Since its establishment 40 years ago, Intersales has grown to employ over 45 people.

A number of factors are taken into account when choosing the Dealer of the Year, including finance and business management, performance in sales and marketing, and parts and servicing, Advanced Farming Systems (AFS) Certification and total market share.

“O’Connors is a strong dealer group,” Case IH ANZ brand leader Bruce Healy says. “With multiple branches that are well presented, and with excellent sales procedures in place, the potential for their future growth and success is clearly evident.

“Intersales performed very well when ranked against their peers,” Healy adds, “and are setting a standard in areas including finance and business management, and sales and marketing. They should be very proud of their achievements in 2016.”

O’Connors dealer principal, Mark O’Connor, says that he is very pleased with the result as all of the finalists would be worthy winners.

“O’Connors strives to develop best practice by putting people and teams in place to promote the Case IH brand because we believe in it,” he says. “During our 50-plus years in business we have formed a strong partnership with Case IH and by working closely with them we’ve been able to grow stronger as a business.”

Intersales Temora sales manager Trevor Morton says the award is the result of a team effort: “From workshop to spare parts to sales, it’s all gelled together.

“The backup and support we’ve received from the Case IH team has been terrific, and has helped us achieve our goals. We’ve worked hard to get here, so we’re very happy.”

Other top performers in the dealer with three or more branches category included South Australia’s Ramsey Bros and New South Wales’ Kenway & Clark.

South Australian dealership Larwoods Ag Services was a finalist in the category for dealers with one or two branches.

O’Connors also won the Parts and Service Dealer of the Year award “for their demonstration of excellent parts sales results, which can be attributed to good communication between their parts, service and machinery sales departments”.

Finalists in the parts and service category included South Australia’s Lyndoch Motors and New South Wales’ Kenway & Clark.

The latter also won the CNH Industrial Capital Dealer of the Year for three or more branches.

Established in 1960, Kenway & Clark owns dealerships in Moree, Inverell and Wee Waa in New South Wales and in Goondiwindi, Queensland.

The CNH Industrial Capital Dealer of the Year for one or two branches was awarded to New South Wales dealer Carruthers Machinery, which owns dealerships in Young and Cowra.

For the second year in a row, the Farmall Sales Achievement Award was awarded to McDonald Murphy Machinery Bundaberg, Queensland.

 

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