Hardi Australia has appointed Mark Bastian as its sales manager to lead its Agrifac side of the business
Starting his role early this week, Bastian previously worked in a regional sales management role with a Victoria-based John Deere dealership group.
This announcement follows on from the news that Hardi Australia would be taking over the sales and distribution of Agrifac sprayers in Australia.
Originally from South Australia, Bastian brings a well-rounded understanding of broad acre farming to the new role.
“We believe Mark’s passion and energy, combined with his market development experience around Australia, will be a great mix for this important position,” says Hardi Australia CEO Bill Franklin.
Agrifac Machinery B.V. is a manufacturer of spraying machines and beet harvesters and part of the French company EXEL Industries.
Agrifac is one of the most innovative sprayer manufacturers in the world. Each Agrifac machine and application is developed in accordance to the “4e for growers” concept.
“This means we take efficiency, economy, ergonomics and ecology into account and let them be decisive in all we produce,” the company says.
“This enables us to meet and exceed the customers’ needs, leading to a global innovative and technological advantage.”