Wickham Flower dealerships sold

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Wickham Flower dealerships sold to Canada’s Brandt Group

Wickham Flower dealerships sold
Wickham Flower has been sold to Canada's Brandt Group

South Australian John Deere dealer group Wickham Flower & Co has been sold to a Canadian distribution giant, with the deal set to conclude on June 30 this year.

Based in Saskatchewan, Brandt Group also acquired fellow Canadian equipment supplier Cervus last year for roughly US$302 million – Cervus owned many dealerships worldwide including seven dealerships in Victoria.

Wickham Flower was founded by a man of the same name in 1931, created as a general agency for wool, grain, fertiliser, oil, insurance, land sales and farm machinery.

Today the company has grown to 90+ trained staff and serves over 5,000 customers from its sites in Bordertown, Keith, Mt Gambier and Naracoorte.

Aside from Deere, Wickham Flower sells and services JCB, Kuhn and other agricultural equipment, with Brandt saying the company has been the #1 John Deere franchise for customer satisfaction in Australia multiple times.

"Like Brandt, Wickham Flower has a proud history dating back 90 years and we are excited to have this strong foundation to build on," the company says.

"Brandt has a lot to offer customers in this region and we’re ready to roll up our sleeves and earn their loyalty through a combination of premium products and services and a consistent, high-quality customer support experience."

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